{"id":17771,"date":"2025-09-05T13:00:50","date_gmt":"2025-09-05T10:00:50","guid":{"rendered":"https:\/\/www.istanbulaestheticcenter.com\/?page_id=17771"},"modified":"2025-09-05T13:06:35","modified_gmt":"2025-09-05T10:06:35","slug":"hakkimizda","status":"publish","type":"page","link":"https:\/\/www.istanbulaestheticcenter.com\/tr\/hakkimizda\/","title":{"rendered":"hakk\u0131m\u0131zda"},"content":{"rendered":"\t\t
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Vizyon ve Misyonumuz<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Vizyon<\/b>\n
\n\u0130stanbul Aesthetic Center olarak vizyonumuz; estetik cerrahi, sa\u00e7 ekimi, di\u015f esteti\u011fi ve v\u00fccut \u015fekillendirme alanlar\u0131nda d\u00fcnya \u00e7ap\u0131nda tercih edilen, g\u00fcvenilir ve yenilik\u00e7i bir merkez olmak. Sa\u011fl\u0131k turizminde T\u00fcrkiye\u2019nin lider markalar\u0131ndan biri olarak, misafirlerimize en y\u00fcksek standartlarda, do\u011fru fiyatl\u0131 ve premium bir deneyim sunmay\u0131 hedefliyoruz.\n
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\nMisyon<\/b>\n
\nMisyonumuz; d\u00fcnyan\u0131n d\u00f6rt bir yan\u0131ndan gelen misafirlerimize, estetik ve sa\u011fl\u0131k alan\u0131nda ihtiya\u00e7 duyduklar\u0131 t\u00fcm hizmetleri, uzman ekibimiz ve modern teknolojimizle g\u00fcvenli, etik ve ki\u015fiye \u00f6zel \u015fekilde sunmakt\u0131r. Her hastam\u0131z\u0131n yolculu\u011funu ba\u015ftan sona konforlu ve sorunsuz hale getirerek, do\u011fal, estetik ve kal\u0131c\u0131 sonu\u00e7lar elde etmelerini sa\u011flamak \u00f6nceli\u011fimizdir.<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Ama\u00e7lar\u0131m\u0131z<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Estetik cerrahi, sa\u00e7 ekimi, di\u015f esteti\u011fi ve v\u00fccut \u015fekillendirme alanlar\u0131nda d\u00fcnya standartlar\u0131nda hizmet sunmak.\nSa\u011fl\u0131k turizmi kapsam\u0131nda T\u00fcrkiye\u2019yi tercih eden hastalara premium fakat do\u011fru fiyatl\u0131 \u00e7\u00f6z\u00fcmler sa\u011flamak.\nHer hastan\u0131n kendine g\u00fcvenini art\u0131ran, do\u011fal ve kal\u0131c\u0131 sonu\u00e7lar elde etmesine yard\u0131mc\u0131 olmak.\nT\u00fcm s\u00fcre\u00e7lerde hasta memnuniyetini, g\u00fcvenli\u011fi ve etik de\u011ferleri \u00f6n planda tutmak.\nYenilik\u00e7i teknolojiler ve uzman kadro ile s\u00fcrekli geli\u015fim g\u00f6stermek.<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Hedeflerimiz<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Uluslararas\u0131 bilinirli\u011fi art\u0131rmak ve \u0130stanbul Aesthetic Center\u2019\u0131 sa\u011fl\u0131k turizminde ilk akla gelen markalardan biri haline getirmek.\nY\u0131lda daha fazla yabanc\u0131 hastaya ula\u015farak global hasta portf\u00f6y\u00fcn\u00fc geni\u015fletmek.\nHasta deneyimini geli\u015ftirmek i\u00e7in dijital s\u00fcre\u00e7leri ve hasta takip sistemlerini g\u00fc\u00e7lendirmek.\nT\u0131bbi kadro ve teknik altyap\u0131y\u0131 s\u00fcrekli g\u00fcncelleyerek kaliteyi s\u00fcrd\u00fcr\u00fclebilir k\u0131lmak.\n\u0130\u015f ortakl\u0131klar\u0131 ve global temsilcilikler kurarak d\u00fcnya \u00e7ap\u0131nda a\u011f\u0131m\u0131z\u0131 geni\u015fletmek.\nHasta memnuniyetini en \u00fcst seviyede tutarak %95+ memnuniyet oran\u0131 yakalamak.<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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\u0130stanbul Aesthetic Center,
Kurumsal \u0130leti\u015fim Stratejisi<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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1. Genel Yakla\u015f\u0131m<\/b>\n\u0130stanbul Aesthetic Center\u2019\u0131n kurumsal ileti\u015fim stratejisi, g\u00fcvenilirlik, \u015feffafl\u0131k, etik de\u011ferler, hasta odakl\u0131l\u0131k ve uluslararas\u0131 prestij \u00fczerine kuruludur. Temel amac\u0131m\u0131z; sa\u011fl\u0131k turizmi alan\u0131nda global bir marka kimli\u011fi olu\u015fturmak ve her temas noktas\u0131nda g\u00fc\u00e7l\u00fc, tutarl\u0131 bir ileti\u015fim dili kullanmakt\u0131r.\n\n2. \u0130leti\u015fim Ama\u00e7lar\u0131m\u0131z<\/b>\n\u0130stanbul Aesthetic Center\u2019\u0131 uluslararas\u0131 arenada premium, g\u00fcvenilir ve ula\u015f\u0131labilir bir sa\u011fl\u0131k merkezi olarak konumland\u0131rmak.\nHedef kitlemizde g\u00fcven ve memnuniyet alg\u0131s\u0131 yaratmak.\nDijital platformlar ve geleneksel medya arac\u0131l\u0131\u011f\u0131yla marka bilinirli\u011fimizi art\u0131rmak.\nHasta deneyimini sadece t\u0131bbi s\u00fcre\u00e7lerle de\u011fil, ileti\u015fim kalitesiyle de m\u00fckemmelle\u015ftirmek.\nSa\u011fl\u0131k turizmi sekt\u00f6r\u00fcnde T\u00fcrkiye\u2019nin \u00f6nc\u00fclerinden biri oldu\u011fumuzu kan\u0131tlamak.\n\n3. Hedef Kitleler<\/b>\nBirincil Hedef Kitle: Yurt d\u0131\u015f\u0131ndan gelen sa\u011fl\u0131k turizmi hastalar\u0131 (\u00f6zellikle Avrupa, Orta Do\u011fu ve Kuzey Afrika \u00fclkeleri).\n\u0130kincil Hedef Kitle: T\u00fcrkiye\u2019de estetik ve sa\u011fl\u0131k hizmeti almak isteyen yerli hastalar.\n\u00dc\u00e7\u00fcnc\u00fcl Hedef Kitle: Uluslararas\u0131 sa\u011fl\u0131k turizmi acenteleri, i\u015f ortaklar\u0131 ve temsilcilikler.\nD\u00f6rd\u00fcnc\u00fcl Hedef Kitle: Kamuoyu, medya, sekt\u00f6r profesyonelleri ve potansiyel yat\u0131r\u0131mc\u0131lar.\n\n4. \u0130leti\u015fim Kanallar\u0131<\/b>\nDijital Medya: Web sitesi, sosyal medya (Instagram, TikTok, YouTube, LinkedIn), online reklamlar.\nHalkla \u0130li\u015fkiler: Bas\u0131n b\u00fcltenleri, r\u00f6portajlar, PR etkinlikleri.\nHasta \u0130leti\u015fimi: WhatsApp\/telefon hatt\u0131, e-posta, online dan\u0131\u015fmanl\u0131k, CRM sistemleri.\nKurumsal \u0130leti\u015fim: Uluslararas\u0131 fuarlar, kongreler, i\u015f ortakl\u0131klar\u0131, B2B anla\u015fmalar.\n\u0130\u00e7 \u0130leti\u015fim: Ekip i\u00e7i toplant\u0131lar, e\u011fitimler, dijital b\u00fcltenler.\n\n5. Stratejik \u0130leti\u015fim Unsurlar\u0131<\/b>\nMarka Dili: Samimi, g\u00fcven verici, profesyonel ve anla\u015f\u0131l\u0131r.\nG\u00f6rsel Kimlik: Premium hizmeti yans\u0131tan modern, estetik ve tutarl\u0131 tasar\u0131mlar.\n\u0130\u00e7erik Stratejisi:\nHasta deneyim hik\u00e2yeleri,\nUzman g\u00f6r\u00fc\u015fleri & bilgilendirici i\u00e7erikler,\nSa\u011fl\u0131k turizmine y\u00f6nelik \u00e7ok dilli i\u00e7erikler (\u0130ngilizce, Arap\u00e7a, Frans\u0131zca vb.).\nKriz \u0130leti\u015fimi: Olas\u0131 \u015fik\u00e2yetler, yanl\u0131\u015f anla\u015f\u0131lmalar veya medya krizlerinde \u015feffaf ve h\u0131zl\u0131 geri d\u00f6n\u00fc\u015f.\nKurumsal Sosyal Sorumluluk: Toplumsal projelerde yer alarak marka imaj\u0131n\u0131 g\u00fc\u00e7lendirmek.\n\n6. \u00d6l\u00e7\u00fcmleme ve Ba\u015far\u0131 Kriterleri<\/b>\n\nUluslararas\u0131 hasta say\u0131s\u0131ndaki y\u0131ll\u0131k art\u0131\u015f oran\u0131.\nSosyal medya etkile\u015fim oranlar\u0131 ve marka bilinirli\u011fi art\u0131\u015f\u0131.\nHasta memnuniyet anketleri (%95+ hedefi).\nBas\u0131nda \u00e7\u0131kan haber say\u0131s\u0131 ve PR g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fc.\n\u0130\u015f ortakl\u0131\u011f\u0131 ve temsilcilik a\u011f\u0131n\u0131n geni\u015flemesi.<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

Vizyon ve Misyonumuz Vizyon \u0130stanbul Aesthetic Center olarak vizyonumuz; estetik cerrahi, sa\u00e7 ekimi, di\u015f esteti\u011fi ve v\u00fccut \u015fekillendirme alanlar\u0131nda d\u00fcnya \u00e7ap\u0131nda tercih edilen, g\u00fcvenilir ve yenilik\u00e7i bir merkez olmak. Sa\u011fl\u0131k turizminde T\u00fcrkiye\u2019nin lider markalar\u0131ndan biri olarak, misafirlerimize en y\u00fcksek standartlarda, do\u011fru fiyatl\u0131 ve premium bir deneyim sunmay\u0131 hedefliyoruz. Misyon Misyonumuz; d\u00fcnyan\u0131n d\u00f6rt bir yan\u0131ndan gelen […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_themeisle_gutenberg_block_has_review":false,"footnotes":""},"class_list":["post-17771","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.istanbulaestheticcenter.com\/tr\/wp-json\/wp\/v2\/pages\/17771","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.istanbulaestheticcenter.com\/tr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.istanbulaestheticcenter.com\/tr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.istanbulaestheticcenter.com\/tr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.istanbulaestheticcenter.com\/tr\/wp-json\/wp\/v2\/comments?post=17771"}],"version-history":[{"count":6,"href":"https:\/\/www.istanbulaestheticcenter.com\/tr\/wp-json\/wp\/v2\/pages\/17771\/revisions"}],"predecessor-version":[{"id":17778,"href":"https:\/\/www.istanbulaestheticcenter.com\/tr\/wp-json\/wp\/v2\/pages\/17771\/revisions\/17778"}],"wp:attachment":[{"href":"https:\/\/www.istanbulaestheticcenter.com\/tr\/wp-json\/wp\/v2\/media?parent=17771"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}